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Talks in: 1A12 & 14

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Tuesday, September 16

9:00 - 12:00PM Online Customer Communities that Connect and Thrive: Creating the R...
Lois Kelly, Francois Gossieaux -- 1A12 & 14
1:30 - 4:30PM Free Traffic: SEO/SMO 101 (Search Engine & Social Media Optimization)
Neil Patel, Chris Smith -- 1A12 & 14

Wednesday, September 17

9:00 - 9:50AM Customer Service is the New Marketing
Lane Becker -- 1A12 & 14
10:05 - 10:55AM Viral Marketing 2.0
Jonah Peretti -- 1A12 & 14
11:10 - 12:00PM Web 2.0 and the Reinvention of Marketing and PR
Brian Solis -- 1A12 & 14
1:20 - 2:10PM Web Analytics 2.0: Rethinking Decision Making in a "2.0" World
Avinash Kaushik -- 1A12 & 14

Thursday, September 18

10:30 - 11:20AM Man Versus Machine: The New Conundrum of Web 2.0 Advertising Automa...
David Kidder, Max Kalehoff, Jim Barnett, Mike Kelly, Tim Hanlon -- 1A12 & 14
11:35 - 12:25PM Why Brand Advertisers Will Be the Biggest Beneficiaries of Social M...
Michael Lazerow -- 1A12 & 14
2:00 - 2:50PM Best-kept Secrets to Search Engine Optimization Success: the Art an...
Stephan Spencer -- 1A12 & 14
3:05 - 3:55PM The Post-Hype State of Virtual World Marketing: What Works, What Do...
W. James Au -- 1A12 & 14
4:10 - 5:00PM Hitting Them Where They Live: The Emergence of Local Online Adverti...
Chris Tolles, Steven Berlin Johnson -- 1A12 & 14
5:15 - 6:05PM Monitoring Social Media for Fresh, Contemporary, and Reliable Sources
Andrew Baron -- 1A12 & 14

Friday, September 19

11:00 - 11:50AM Micro-Interactions: How Brands Can Influence Consumer Behavior in a...
David Armano -- 1A12 & 14
12:05 - 12:55PM What Would Google Do? How Media Must Revolutionize Their Thinking
Jeff Jarvis, John Byrne, Steve Adler -- 1A12 & 14
2:25 - 3:15PM Future of Mobile Social Activity
Chad Stoller, Conor Brady -- 1A12 & 14
3:30 - 4:20PM Agency 2.0
Rick Webb, Romi Mahajan, Pete Stein, Susan Credle, David Thorpe -- 1A12 & 14



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