Lois Kelly
About: Lois Kelly, author of the award-winning business book "Beyond Buzz," is a partner in Beeline Labs, helping organizations to operationalize marketing 2.0. Clients include Intuit, Sun Microsystems, Dunkin'Donuts, University of Massachusetts, Fast.
Web site
Talks Lois Is Giving
Tuesday, September 16
| 9:00 - 12:00PM | Online Customer Communities that Connect and Thrive: Creating the R... -- 1A12 & 14 |
Blog Posts
10 Lessons in Creativity from Bowie
--After reading the book “Bowie in Berlin: A New Career in a New Town,” poet and creative coach Mark McGuinness wrote this great post abo...
Is your culture ready for social media?
--Installing Web 2.0/social media tools is easy. Realizing the benefits from them might not be, depending on a company’s culture. Steve Radick ...
Lessons from real world communities
--To open our workshops about creating online communities, we at Beeline Labs start with an exercise that asks people to reflect on what it was like ...
Released
--The secret to word of mouth marketing is to create products people love to talk about. Here’s an example from Deborah Kracht of Art Head Stud...
17 ways to find blog-worthy topics
--More and more companies are starting corporate blogs that are dull, dull, dull. Here are 17 ideas for topics that make for interesting posts and wi...
New creatives vs. old creatives
--Last night I randomly opened the Age of Conversation/2 and landed on Ernie Mosteller’s “The New Creatives Get It” article. Wow. ...
Comments
lois, congratulations on what sounds like a great session! I'd love to meet you and thank you. Are you around tomorrow?
Hi Lois - I'd be very interested in meeting you discuss marketing 2.0 and how you've implemented it within corporations. Would also love to do an interview with you on this topic for a podcast about enterprise adoption of new/social media.