About: Chad Stoller joined Organic in 2006 as the Executive Director, Emerging Platforms. In this role, he leads Organic’s strategy for new communication platforms and the Experience Lab initiative, the next step in persona evolution where clients learn, through a first hand experiences, their customer’s media, technology, and content consumption habits.

Chad began his Arnell Group career in 1993 as a media planner and developer for fashion, lifestyle, and technology brands such as Ray-Ban, Banana Republic, Donna Karan, and Samsung Electronics.

In 1997, he co-founded Surge Interactive, the interactive branding division of Arnell Group. While at Surge, Chad led interactive brand strategies for Universal Music Group, Tommy Hilfiger, Progressive Auto Insurance, Clear Channel, Rockport, Cuervo, and Playboy.com.

Chad returned to Arnell Group in 2001, assuming the newly created role of Director, Communication Solutions and was responsible for the development of branded entertainment, new media, branded gaming, technology partnerships, and electronic entertainment business, and marketing alliances for Arnell Group’s partners and brands including McDonalds, Siemens, Reebok, DaimlerChrysler, Sun Microsystems and Masterfoods. Since 2001, Chad has developed a series of award winning programs including the Cannes Gold Lion award winning “Terry Tate: Office Linebacker” for Reebok and Jeep® Evo 4×4 for DaimlerChrysler.


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