This session will give an overview of the benefits brought on by a new architecture behind running Cloud Computing and Web applications. It will walk through the main development and usage of mashups to support the Data Center running and managing clouds. The intent is to introduce iDataPlex as a platform for Cloud Computing and rapid application development “RAD” and deployment. The features of IBM System x iDataPlex will be described with its open architecture, easy management, spacial density advantages, and integrated deployment . All these features will be put into context of use cases, applicable solutions and the challenges of modern Web 2.0 Infrastructure Data Center design.