The Moonwalking Bear: What Traditional Business Really Needs to Know About Web 2.0
Speaker(s):
/talk/by_speaker/147073
Date: Wednesday, September 17
Time: 9:00 - 9:50AM
Location: A01&02
Date: Wednesday, September 17
Time: 9:00 - 9:50AM
Location: A01&02
Track: Sponsored Sessions
Tags Sponsored Sessions, relationship-building, customer service, business strategy
Based on direct experience consulting in the field, this seminar is geared for executives and professionals working in “traditional” (non-Internet native) business. We’ll explore the underlying organizing principles and success factors in building and executing a Social Web strategy, specifically:
What it takes to build a listening organization
Moving the company towards intimate customer relationships
Promoting employee and customer-led innovation
Comments
I really thought Joshua-Michele Ross was a fantastic speaker. I really enjoyed this well-prepared talk and will be going over my notes for a while. Admittedly for beginners, but there were a few of us out there.



Didn't rock my world, but definitely touched on key points and I walked away with some good information.
Overall, I very much enjoyed the session