The Moonwalking Bear: What Traditional Business Really Needs to Know About Web 2.0
Based on direct experience consulting in the field, this seminar is geared for executives and professionals working in “traditional” (non-Internet native) business. We’ll explore the underlying organizing principles and success factors in building and executing a Social Web strategy, specifically:
What it takes to build a listening organization
Moving the company towards intimate customer relationships
Promoting employee and customer-led innovation
comments
Didn't rock my world, but definitely touched on key points and I walked away with some good information.
Overall, I very much enjoyed the session